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This blog is created and maintained by the technical team at Hook in an effort to preserve and share the insights and experience gained during the research and testing phases of our development process. Often, much of this information is lost or hidden once a project is completed. These articles aim to revisit, expand and/or review the concepts that seem worth exploring further. The site also serves as a platform for releasing tools developed internally to help streamline ad development.

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Hook is a digital production company that develops interactive content for industry leading agencies and their brands. For more information visit www.byhook.com.

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42 Posts since November, 2009

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Posted on February 1st, 2010 by Norm McGarry

Recently, I was having a weird issue with shading flickering while working on a project with Away3D. I wanted to use basic lighting with the WhiteShadingBitmapMaterial class.

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Posted on January 15th, 2010 by Norm McGarry

Have you ever looked at yourself in the mirror and said that Flash Player 9′s 3D options are just as great as those available in Flash Player 10? No. That’s because you would never do that. Never.

In the world of Flash Player 9, you aren’t given too many 3D options. Papervision and Away3D. Those two seem to be the most stable and full-featured. How do you rotate an object to a particular rotation over time? When integrated with a physics engine (I was using JigLib), this isn’t so simple. Both engines have a great lookAt() method that will rotate your object in a particular direction, however I wanted to do this gradually, not instantaneously.

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Posted on January 13th, 2010 by Jake

This post goes through a few tests we did to see what type of features and performance we could get out of flash 8 in the 3D realm, while keeping the code base small and light.

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Pony