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This blog is created and maintained by the technical team at Hook in an effort to preserve and share the insights and experience gained during the research and testing phases of our development process. Often, much of this information is lost or hidden once a project is completed. These articles aim to revisit, expand and/or review the concepts that seem worth exploring further. The site also serves as a platform for releasing tools developed internally to help streamline ad development.

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Hook is a digital production company that develops interactive content for industry leading agencies and their brands. For more information visit www.byhook.com.

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42 Posts since November, 2009

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Posted on February 27th, 2013 by Parker

Conway’s Game of Life is well known in programming circles. Abstractly, it’s a set of rules applied to a grid of boolean (either on or off) cells. On each iteration, the cells in the grid evaluate their neighbors and decide whether to turn on or off.

The demo above is a WebGL and CoffeeScript implementation of a generic cellular automaton, with some slight deviations to make it extra trippy.

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Pony