Email Updates RSS Subscribe
Line

This blog is created and maintained by the technical team at Hook in an effort to preserve and share the insights and experience gained during the research and testing phases of our development process. Often, much of this information is lost or hidden once a project is completed. These articles aim to revisit, expand and/or review the concepts that seem worth exploring further. The site also serves as a platform for releasing tools developed internally to help streamline ad development.

Launch
Line

Hook is a digital production company that develops interactive content for industry leading agencies and their brands. For more information visit www.byhook.com.

Line

42 Posts since November, 2009

Line
Line
Posted on July 30th, 2010 by Norm McGarry

There is nothing better than a little friendly competition, right? Mike came to me with the request to make his post a little more modular and into a javascript library that could be shared for the masses. Don’t get me wrong, I pretty much hate javascript unless it is wrapped by JQuery, but any opportunity to improve and take credit for another person’s hard work sounded too fantastic to pass up. So here is my update to Mike’s post — the BETTER way to implement video that is compatible with mobile phones, difficult browsers and HTML5-lovers/Flash-haters!

Line
Line
Line
Line
Posted on July 28th, 2010 by Michael

This was my first attempt at integrating HTML5 and I quickly learned that a number of quirks must be addressed when deploying video in this fashion. There’s nothing groundbreaking about this post; however, I’m hoping it serves to be a comprehensive summary of how to integrate HTML5 with the following criteria:

- Compatibility with all current browser implementations of HTML5 (H.264 and Theora)
- Flash fallback for older gen browsers
- Platform detection
- Mobile device support

The final result of my efforts can be viewed here by a Desktop PC or iOS / Android device: http://labs.byhook.com/html5video/

Line
Line
Line
Line
Pony